Joe Rogan receives $100mn offer amid Spotify row — Analysis
Rumble CEO says he’s made a “completely legit” provide to Rogan to ditch Spotify amid censorship strain
Joe Rogan has been provided a $100 million deal to go away Spotify and take his podcast to Rumble, together with all deleted episodes, the platform’s CEO Chris Pavlovski has introduced.
“How about you carry all of your exhibits to Rumble, each previous and new, with no censorship, for 100 million bucks over 4 years? That is our likelihood to avoid wasting the world. And sure, that is completely legit,” Pavlovski wrote in a letter to Rogan he made public on Monday.
The provide got here after the 54-year-old comic and podcast host apologized for “racially insensitive language” used on some episodes of ‘The Joe Rogan Expertise’. Greater than 100 episodes have been taken down from Spotify’s archives, with CEO Daniel Ek claiming in a memo on Sunday that Rogan himself determined to take away 70 of them.
Ek’s inside memo, which was leaked to the general public, confirmed the CEO seemingly trying to stroll the tightrope between wanting to maintain Rogan on the platform and the mounting strain – each inside and exterior – to censor him.
“I don’t consider that silencing Joe is the reply,” Ek wrote, including that whereas Spotify ought to clearly crack down on “dangerous” content material, “canceling voices is a slippery slope.”
The $100 million determine matches the quantity Spotify paid in 2020 to license Rogan’s full catalog of episodes and grow to be his podcast’s unique residence.
Rogan was beforehand accused of spreading “misinformation” concerning the Covid-19 vaccines, after interviewing a number of scientists skeptical of the jabs – together with mRNA developer Dr. Robert Malone. A lot of different artists, from Neil Younger and Joni Mitchell to ex-royals Harry Windsor and his spouse Meghan, additionally threatened to drag their content material from Spotify if it didn’t muzzle Rogan.
Final week, the White Home applauded Spotify placing a misinformation disclaimer on a few of Rogan’s exhibits as “ step,” including “there’s extra that may be performed.” After that, a Democrat media outlet known as MeidasTouch unfold a compilation of clips wherein Rogan says a racial slur. The video has prompted accusations of racism, although Rogan insists he’s not racist and was quoting another person. It went viral over the weekend, prompting Rogan’s apology.
In the meantime, Pavlovski has been retweeting requires Rogan to maneuver over to Rumble, a free-speech platform initially set as much as compete with Google’s YouTube.
The Florida-based platform has considerably expanded its attain and income since buying Locals final October, in a transfer Pavlovski stated was “constructing the rails to a brand new tech ecosystem that may free everybody from the restraints of editorial management.”
You may share this story on social media: