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‘Feminist’ bookstore BLASTED for ‘sexist’ decision to remove books by bestselling ‘female’ author who turned out to be three men

A Spanish bookstore that only stocks works by women authors has come under fire over “sexism” and “censorship” for deshelving novels by Carmen Mola – after it emerged that the name was a pseudonym adopted by three male writers.

Over the weekend, the Madrid-based store, named Mujeres & Compania (Women & Company), had posted a TikTok showing the books being packed into a box to be returned to the publisher Penguin Random House. This video was shared widely on social media and has provoked furious debate.

The revelation that Mola was a former forty-year-old university professor, who was described as a “publicity-shy” 40something woman, was a prompt for the publication to publish the story. Mola was a cover used by Antonio Mercero, Jorge Diaz and Agustin Martinez over years.

The trio revealed their identity while accepting the 2021 Planeta Award and a cheque for €1 million ($1.16 million) at the 70th edition of the high-profile literary awards last week. Mercero stated that the trio were in a conversation with El Pais newspaper. “didn’t hide behind a woman, we hid behind a name.”

However, the revelation rocked Spain’s literary world and drew anger from several influential personalities, including Beatriz Gimeno – former director of equality watchdog Women’s Institute – who brandedThe men are “scammers”The following people used the “false profile”You can hoodwink “readers and journalists.”



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The video was posted by the store using the hashtag #CarmenMola “contribution” to the scandal on Saturday with an accompanying caption using a pun on the Spanish slang word ‘Mola’ (meaning cool) to say it was “more cool that men do not occupy it all”.

According to Twitter, the store is called “The Store.” “feminist and non-sexist,” also mentioned in the video that, in 2018 – the year in which Mola’s bestselling book ‘La Novia Gitana’ (The Gypsy Bride) hit the shelves – “only 32% of the books published were written by women.”

The majority of Spanish users are however on social media. criticized the decision to remove Mola’s books as evidence of the store’s “sexism,”It had never been “judged the works on literary merit.”There are many termedIt “censorship” – with a number of people comparingThe act of “book burning.”

“If a bookstore sells only men’s books, you would criticize it as much as possible saying that they are macho, that women are not given the option of being a writer, etc. That is not equality and it is one thing that you should be clear about,”One user tweeted

There are many commenters saidThe store owners were “blinded by ideology,”With one individual claiming that they had “confused feminism with hembrism” – apparently referring to the theory that legitimizes contempt and attacks on men because of their sex. The act was described by another person as “machismo with skirts.”

Other people came forward to defend the store. Some users pointed out that as a private business, it had the right to choose which books to stock.

In response to the backlash – described by the store as “patriarchal violence”That was it “inevitable”It was followed by its “political decision” – the owners then tweeted on Sunday that it had decided to “block trolls”Take some “time offline”The following are the recommendations: “self-care”The shop and its clients.



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