6 Surprising Benefits of Having a Keynote Speaker at a Fundraiser

As a nonprofit organization, fundraising is an important part of your activities. It’s the only way you can keep going and continue to do what you want to do – provide services or make a difference in people’s lives. Fundraising also ensures that businesses and individuals who appreciate what you’re doing will help out financially where they can. As you do your fundraising, one of the best ways to engage a wider audience and encourage people to give is to have a keynote speaker.

1) You’ll Be Able To Reach More People

A keynote speaker will draw a larger audience than you might be used to, especially if they’re popular and known for something like motivating people. They could bring in hundreds of new supporters and donors, and that can make a difference.

2) You’ll Show That Your Organization Is Worthy Of Support

Having a keynote speaker at your fundraising event shows that you’re serious about what you’re doing and that you can attract some impressive individuals to speak on your behalf. If people are there, it means they’ve already heard of what you do or believe in what you do enough to show up. It’s also great for any kind of marketing that you might be doing, as the people there will have more reason to talk about it.

3) Your Organization Can Stand Out From Others In Your Field

Not everyone can bring a well-known keynote speaker to their fundraising event, so if you are, this can set you apart from the rest of them. It shows that you’re dedicated and motivated enough to take this step and that others should consider donating or getting involved.

4) You’ll Create Buzz

When you have a well-known keynote speaker at your fundraising event, it creates an incentive for people who know them to tell their friends and convince other people to go as well. It’s almost like free advertising because if the keynote speaker has a big fan base to start with, they can help you get the word out about your organization.

5) Your Speakers Might Become Backers Too

If your speaker is very vocal about their support of what you’re doing, then other people will be more likely to believe in it too. They might become very involved in what you do and even give large donations because of their support.

6) You’ll Provide A Valuable Networking Experience

Having a keynote speaker at your fundraising event means that people will have the opportunity to meet and talk with someone who has achieved great things in life and might even know some other big names. This provides everyone involved an invaluable experience they can’t get anywhere else, and it helps you build relationships for future deals.

Having a keynote speaker at your fundraising event is well worth the time and effort, as they bring about many benefits. While it can be difficult to coordinate if you’re not familiar with what’s involved, the end result will be rewarding in many ways.



Alex is the co-author of 100 Greatest Plays, 100 Greatest Cricketers, 100 Greatest Films and 100 Greatest Moments. He has written for a wide variety of publications including The Observer, The Sunday Times, The Daily Mail, The Guardian and The Telegraph.

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