Technology

Intel Provided Gold Standard Textbook on Company Naming

Intel as a company turned 50 in mid-2018, a half-century old and a name that has become over the decades synonymous with computer chips and critical computational power. The same way that Silicon Valley became permanently attached to South Bay California in the 1980s, Intel became bound by cement to the semiconductor industry as the gold standard in chips.

Today, Intel’s glory days might seem to have passed as the company has made way for other big market players in the chip world and digital electronics. However, the name Intel has gone nowhere; it is an established reference to a company fundamental to computers, the same way the Empire State Building has symbolically been fundamental to New York City. And Intel, as a company name has become the kind of gold folks, can only wish for from a free business name generator, like that provided by Namify.

Named Something Else to Start Off

Interestingly, before the Internet provided useful tools like Namify’s business name generator, company names were often associated with the people that founded the business. In the case of Intel, however, its name came about in 1968 as a shortening of Intelco, a name bought from another company at the time. The original business name for Intel was, of all things, Fairchild Semiconductor. That probably wouldn’t have stuck very well in people’s heads some 50 years later. With so many options out there, naming generators

Why Do Some Company Names Work so Well?

As an example, the Intel name was familiar and easy to remember. The other big hardware competitor was IBM, which was a three-letter acronym for International Business Machines. Then, of course, Microsoft came around in the late 1970s and early 1980s, but it was considered the unwanted stepchild of the big daddy tech companies by then. Just like Intel, Microsoft as a name and brand was bought, not created before it exploded with Windows software.

Second, the Intel name gelled well by the time the Internet arrived. Technically, moving around on the Internet in its early days involved using the actual numeric address to get to a digital destination. When domains and browsers started developing and making it possible to use regular-spelled names and words for addresses, it became clear to everyone a short name was key. Intel was already in place before these digital rules started to really be applied.

Modern Times Show Name Companies are Rare

Today, business names that work have followed the Intel brand model almost religiously. Companies like John Deere and Burlington Coats still exist, but their company names feel and sound awkward in the digital age. Instead, Spark, eBay, Toro, Coinbase, and similar all run in the mainstream of business names, which is all the more reason a new company starting out needs to take advantage of the name help available from Namify’s business name generator tool. Not only does Namify provide solid, modern names to work with, their tool also confirms whether those names are available online as viable, free domains versus taken ones. What good is a name if the Internet address is already owned? Namify solves that problem and puts new companies on the same footing as Intel with regards to branding opportunities in the future.

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