4 Ideas For Getting Your Business In The News

If you own a business, you may often think about what you can do to get your business popping in the news in a positive way that will bring you more customers/clients and keep people talking about you. There are many ways that you can create news about your business to generate a positive buzz and make sure that no one forgets the name of your business. Here are 4 tips.


Advertise as much as possible and in many different ways. Market to people who you think could be potential customers or clients and make sure that they see your ads. Make sure your ads are unique, funny, creative, and memorable. If you use a catchy slogan or song you will be much more likely to stay on people’s minds.

Improve Your Foundation

Sprucing up and beautifying the exterior of your building is a great way to keep your business in the news in a positive and healthy way, but looking great is not the most important thing. You want to make sure the foundation of your business and the grounds it sits on are strong and will be able to stay sturdy for many years to come. 

Hiring someone to prevent structural failure will help make your business more solid so that it becomes a longstanding piece of your community. Improving the ground around your business is a must if you plan on staying in your current building for a while. Luckily there are versatile ground improvement tools that can help you do just that.

Sales And Special Deals

Having sales and special deals is another trick for keeping your business’s name on people’s lips. People love saving money, so if you give them the opportunity to do that they will be talking about you! Try having big sales around holidays or for special occasions such as your anniversary. If you have the same sales or deals annually, people will learn to look forward to them and will help spread the word so that you don’t even have to do as much marketing. 

Publicity Stunts

Publicity stunts work well for some people because they force people to hear about your business whether they want to or not! They are a surefire way to keep your business in the news, that’s for certain, just be careful about what you do and make sure that your little stunt doesn’t hurt, harm, or offend anyone. Many pranks and stunts are all in good fun and those are the types you should. Engage in, especially as a business. 

Overall, getting your business in the news is no easy feat. But with these tips you should have no trouble doing just that and will be getting more new business than you can handle in no time. You may even end up being interviewed by the local news! 


Chadney is a journalist, the author of several books and the former editor of Cosmopotrist Magazine. She has also written for a variety of high-profile publications. Helen is the co-founder of The Writing Salon, which aims to help writers of all levels achieve their goals.

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