Shalom Lamm’s Take on How to Grow a Business

When someone starts a business, they want to do everything within their power to help it to become successful. Every business takes work to grow, even if the business owner has experience. As someone continues to stay in business, it is important for them to become flexible due to the needs of the market.

One way for a business to grow is by adding additional products or services to what they are already doing. By doing this, they will be able to sell more things to customers they have already acquired.

As a business owner, it is important to keep in mind that it is common for people to stop buying from different businesses for a variety of reasons. Some people may think a person will stop buying just due to having bad service; however, this is not always the case. So, since business owners understand it is possible for them to lose a certain number of customers, they should be always working towards gaining new customers. There are numerous ways for people to actually do this. One way is via advertisements. Depending upon the business, some business owners decide to do radio ads, print ads, commercials or even billboards. When choosing these kinds of services, it is important to keep in mind what kind of person would be interested in the business’ service. Then place the ads according to their interests. These kinds of advertisements can be quite expensive, but they are a good way to get the word out about various services.

Shalom Lamm is an entrepreneur who believes social media is an ideal way to grow a business. Lamm instructs his clients to have a strategic business plan and hire trustworthy people to help the business to expand. Every day more people are joining social media. It is a wonderful way to gain new business, without a business owner hurting their marketing budget too bad. If a business owner does not understand social media, they will be happy to know there are numerous people they can hire to help them along the way. Some business owners may believe they are not ready to hire anyone to help them to grow their business but they should look at it as a long-term investment into their business. Many times business owners can gain the money back they have spent on hiring someone by getting more clients. The person they hire to help with social media does not necessarily have to be an employee of the company. They can hire another business to help with this process. Before hiring anyone to help with social media, it is advised to read the reviews on the company or person. This will help to make a good decision on who to choose.

Many business owners are able to grow their business because their current customers tell other people about their service. A good way to get more current clients to recommend a business service to others is by giving them some kind of incentive. One way to do this is by giving them some form of discount on the services they are currently receiving, or they may even receive something free.

To learn more, visit Shalom Lamm’s IdeaMensch profile.


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Pamela is a television journalist, humor writer and novelist. Her first novel, Allegedly, was released in 2015 by St. Martin’s Press. The book is available on Amazon and Barnes & Noble. She and her husband, Daniel, have a 3-year-old son, Carter.

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