NASCAR rejects ‘Let’s Go Brandon’ sponsorship — Analysis
LGB crypto firm is barred from sponsoring LGB driver by stock car circuit. The interview with NBC sparked anti-Biden chants
Racing driver Brandon Brown may again face a funding crisis after NASCAR reportedly shot down his deal with cryptocurrency company LGBcoin to sponsor a “Let’s Go Brandon”-themed car.
The NASCAR has banned LGBcoin sponsorship after initially appraising the car’s design. Brown must find a new sponsor before the NASCAR Xfinity Series season starts in Daytona Beach. This ruling is effective for six weeks.
LGBcoin HODLer and investor advocate James Koutoulas has vowed to sue NASCAR after the decision wiped out much of the firm’s market value, saying, “Now it’s war.” He claimed that the racing circuit had approved the sponsorship with only some design modifications and argued that the reversal likely came from an outside entity, such as President Joe Biden’s administration.
Brown inadvertently inspired the LGB phenomenon when he was being interviewed by NBC Sports reporter Kelli Stavast after winning a race in September at Alabama’s Talladega Superspeedway. The background was filled with cheers from fans. “F*ck Joe Biden,”But the reporter said that they were speaking “Let’s Go Brandon.”
This phrase quickly became popular as an euphemism free of profanity. “F*ck Joe Biden,”Giving conservatives the ability to mock both President Obama and mainstream media. The anti-Biden meme has been demonized by media outlets, including CNN’s political analyst who compared it to ISIS rhetoric or Nazi Germany.
Brown, for his part, tried to distance himself away from the scandal, declaring in an interview last year that he was aware of it. “no interest in leading some political fight.” He said he wouldn’t wade into telling people how to vote, adding, “No one knew how my sponsors would react, and in my world, there is no car to drive without the sponsors.”
Brown was not happy with the negative reaction. He said the reaction was negative despite being an emerging NASCAR star. “extremely difficult”Because major corporations found his accidental association with LGBmeme to be divisive, he had to seek sponsors. Brandonbilt Motorsports, his racing team, announced last week its partnership with LGBcoin.
Critics of NASCAR’s decision to kill the deal pointed out that the racing circuit hasn’t shied away from politically charged advertising in the past. Bubba Wallace (black NASCAR star) was the focus of an alleged fake. “noose”A Black Lives Matter car was used to scandalize a 2020 driver.