Over the course of her diverse business career, Miki Agrawal has established and operated multiple business enterprises including the gluten-free pizza restaurant Wild, the period-resistant underwear line Thinx, and the bidet toilet attachment company Tushy. One of Agrawal’s most challenging endeavors, however, was the in-vitro fertilization process that she undertook to conceive her second child. Writer Holger Schmitz chronicled this tumultuous process in his article “Miki Agrawal’s IVF Journey Shines Light on This Often-Taboo Subject,” which the independent medical and health information resource Healthtian published on September 9, 2021.
Committing to in-vitro fertilization (IVF) as an alternative to natural conception is rarely a decision that women take lightly. Often, they have already suffered through months or even years of unsuccessful attempts to conceive naturally before they even begin to consider IVF as an option.
For Miki Agrawal, all appeared to be going exceptionally well in her life. She was already a dedicated and passionate mother of one who was raising her son Hiro alongside her incredibly supportive husband Andrew. Both Miki and Andrew were (and still are) successful entrepreneurs.
A dynamic innovator who seemed to have it all, Miki Agrawal even made her family home in a converted Brooklyn church. It is unsurprising that she has become a role model for other women both in and out of the business world.
Although she seemed to be living an incredible professional and personal success story, Miki Agrawal encountered heartbreaking difficulty when attempting to conceive her second child. She ultimately turned to IVF, undergoing her first in-vitro procedure in July of 2021.
Miki Agrawal has already documented the initial steps of her IVF journey on her personal blog, and she plans to share more of this journey as she continues. Although the details surrounding IVF can be quite intimate and delicate, she believes that sharing such details can be incredibly helpful to other women who are either considering IVF or in the midst of the process. If her story can instill hope or inspiration in just a few of these women, Miki Agrawal is more than happy to tell it. After all, the IVF path can be quite lonely and alienating, particularly for any woman who had her heart firmly set on conceiving a child naturally.
Although she presents IVF with all its ups and downs, TUSHY Founder Miki Agrawal highlights the process as a ray of hope for women who may be desperate to bring a new child into the world. IVF is quite expensive and rarely covered by traditional health insurance. Even worse, there is little way to tell whether or not it will work in the end. Add these negatives to the deeply entrenched social stigmas that IVF continues to carry, and women have a litany of reasons to abandon it as a viable choice.
However, women who are armed with the actual facts about IVF are in a far better position to make the right decisions for them. For this reason, Miki Agrawal will continue to shine light on the generally uncharted and often controversial IVF journey.