Whether you are a singer, a dancer, a painter or a writer, one of the best ways to gain popularity rapidly, in this day and age, is by gaining followers on social networks. Instagram is particularly interesting, when you work in the world of art. Here are a few ideas to help you grow the number of users who will be looking out for your next posts.
- Be professional
Of all the tips we’ll be providing you on this page, none is more important than this. If you want to be seen as a professional, act like one. And that starts with creating professional Instastories. If you don’t, there is absolutely no reason why people would start following you. Professionalism doesn’t mean remaining inside the box. You can go wild and beyond the borders of what has already been seen. Professionalism means that it will look good, all the time; not as if it was created by someone at home, having too much time on their hands.
- Quality Photos and Videos
Don’t reinvent the wheel. Look for what is working and use the same elements they do, in your own imaginative way. It always starts with high-quality photos or videos. It means that the composition, the lighting and the cropping are all well-thought. You can use filters when you feel it is necessary, but never on your work of art. Distorting the look of your product is definitely not a good selling point.
- Go with your Own (Brand) Name
Although it can be hard to get the username you want on Instagram, since there are over 2 billion users in the world, you need to stay as close as possible to your artist name or your brand name. If it is not available, adding numbers is not the best way to go. Instead, add a qualifier which will make it obvious. For example, if your name is BrandyO and the name is not available, you could choose BrandyO_TheSinger, if music is your thing. As long as it is easy to remember, you should be good.
- About You
No matter who you are, people are not so interested in discovering “the real you.” Therefore, there is no point going on and on about your life, when writing your bio. Keep it short, simple and explosive, so users want to know more. Also, use keywords that relate to what you do, so that you can come up in searches related to your field. Of course, do not use private mode! If people can’t find you, there is no point to being on social media for an artist.
- Use Instagram to connect to your Industry
Fame is not mythical. You don’t suddenly become popular overnight, just because you posted a few pictures of yourself, over the internet. You need to do the work to get to where you want to be. The best way to do so, is to follow people you respect in your own field. Every once in a while, place an interesting comment on a picture. At some point, ask a pertinent question. If you are lucky, they will answer you. But in any case, they will notice you. Best scenario: the two of you will end up talking at some point, which will help your career, and you’ll have made a new friend!